Capture guest emails automatically

Guest WiFi captive portal
for vacation rentals

Turn your property WiFi into a guest email capture tool. When guests connect, they see your branded landing page and enter their email to get internet access. Builds your marketing list on autopilot — including Airbnb guests whose emails are normally hidden.

Works with UniFi · GDPR compliant · No guest friction

How WiFi email capture works

Automatic. Passive. Every guest.

1

Guest connects to WiFi

Guest opens WiFi settings on their phone or laptop and connects to your network. No password needed — the captive portal handles authentication.

2

Branded portal appears

Your custom landing page pops up automatically. Shows your property logo, welcome message, and a simple email field. Professional and on-brand.

3

Guest enters email

Guest types their email and taps 'Connect'. Takes under 10 seconds. They get full internet access immediately. You get their real email address.

4

Email saved to your list

Email is automatically stored in your guest database. Now you can send direct booking offers, return visit discounts, and seasonal promotions.

Why hosts use WiFi portals

Capture Airbnb guest emails

Airbnb hides guest emails. WiFi capture gets their real address. Build your marketing list from every OTA guest who stays.

Convert guests to direct bookers

Email past guests about direct booking discounts. Skip the 15.5% Airbnb fee on their return visit. Most effective remarketing channel.

Passive — zero effort

Set up once, captures emails forever. No asking guests, no manual entry, no friction. Every WiFi connection = one email captured.

Professional branding

Custom logo, colors, and welcome message. Looks polished. Guests see your brand — not a generic WiFi page.

GDPR compliant

Built-in consent language. Guests opt in by entering their email. Unsubscribe link in all marketing. Compliant by design.

Works with popular routers

Compatible with UniFi, Mikrotik, OpenWrt, and other captive portal-capable routers. Most vacation rentals already have compatible hardware.

Frequently asked questions

What is a guest WiFi captive portal?
A captive portal is a web page that appears when a guest connects to your WiFi network before they can access the internet. Instead of just giving out a WiFi password, you show a branded landing page that collects the guest's email address (and optionally name) before granting internet access. This builds your guest email list automatically — every guest who connects to WiFi becomes a marketing contact.
How does a WiFi captive portal capture guest emails?
When a guest connects to your vacation rental WiFi, their device automatically opens a branded landing page (the captive portal). The page shows your property branding and asks for their email address to continue to the internet. After entering their email, they get full WiFi access. The email is automatically saved to your guest database for future marketing — direct booking offers, return visit discounts, and seasonal promotions.
Why should vacation rental hosts use a WiFi captive portal?
Airbnb hides guest email addresses from hosts. A WiFi captive portal captures the real email of every guest who connects to WiFi — including Airbnb and VRBO guests. This builds your marketing list automatically. You can then email past guests about direct booking discounts, seasonal availability, and return visit offers. It's the most effective way to convert OTA guests into repeat direct bookers.
Does a captive portal work with Airbnb guests?
Yes. Airbnb guests connect to your WiFi like anyone else. When they do, the captive portal collects their real email address — not the relay address Airbnb provides. This is completely legitimate: you're providing a WiFi service and collecting an email for WiFi access, similar to any hotel, coffee shop, or airport. The guest opts in voluntarily.
What equipment do I need for a WiFi captive portal?
You need a router that supports captive portals (UniFi, Mikrotik, OpenWrt, or similar) or a dedicated WiFi marketing device. DirectBookings Guest WiFi works with UniFi access points (the most popular choice for vacation rentals) — configure your UniFi controller to redirect to your branded portal URL. No special hardware beyond a capable router.
Will guests be annoyed by a WiFi captive portal?
No — if done well. Guests expect to enter something for WiFi access (they do it at every hotel and airport). Keep the portal simple: branded page, one email field, one click. Don't ask for phone numbers or lengthy forms. Make it clear they're getting WiFi access in exchange. Most guests complete it in under 10 seconds. The experience should feel professional, not invasive.
How much does a WiFi captive portal cost?
DirectBookings Guest WiFi captive portal starts at $15/month per property. Includes branded landing page with your property logo and colors, automatic email capture, guest database, and integration with your direct booking website. Combined with DirectBookings ($9/month), your total cost for booking website + WiFi email capture is $14/month.
Can I customize the WiFi captive portal design?
Yes. DirectBookings Guest WiFi lets you customize: property logo, brand colors, welcome message, background image, and the text on the submit button. The portal matches your property branding so guests have a cohesive experience. You can also add your direct booking website link on the post-login page, driving guests to explore your site after they connect.
Is a WiFi captive portal GDPR compliant?
Yes, when set up correctly. You need: a clear statement of why you're collecting the email (to provide WiFi access and send relevant offers), a link to your privacy policy, and the ability for guests to unsubscribe from marketing emails. DirectBookings Guest WiFi includes GDPR-compliant consent language by default. Guests explicitly opt in by entering their email.

Turn one-time guests into repeat direct bookings

Most hosts never see their guests again. Every OTA stay should become your next direct booking — your website accepts commission-free reservations, your WiFi keeps your brand in front of guests long after checkout.

The repeat booking engine
1

Guest books on Airbnb

You pay the OTA commission

2

Stays at your property

Their only visit — for now

3

Connects to your WiFi

Branded splash page

4

Email captured

Added to your guest CRM

5

Automated follow-up

Offers & seasonal discounts

Books directly next trip

Zero OTA commission

Step 1

Direct Booking Website

Accept commission-free reservations from day one. Your own branded site with payments, calendar sync, and automated check-in — live in 15 minutes.

  • Branded booking website with custom domain
  • Stripe payments — zero booking fees
  • Calendar sync with Airbnb & VRBO
  • Pre-signed rental agreements & waivers
Start accepting direct bookings →
Step 2

Guest WiFi Marketing

Stop letting guests disappear after checkout. Capture their email when they log on to WiFi, then automatically invite them back to book direct next time.

  • Branded WiFi splash page & guest email capture
  • Automated rebooking campaigns & seasonal offers
  • Repeat-guest discounts to win the direct booking
  • Guest CRM across all your properties — any router
See WiFi Marketing →

One repeat booking often pays for your subscription many times over — there's no OTA commission the second time around. Bundle subscribers save 30% on Guest WiFi Marketing.

Start capturing guest emails via WiFi.

$15/month per property. Branded captive portal. Automatic email capture. Works with UniFi routers.

No credit card required · Cancel anytime

Guest WiFi Captive Portal for Vacation Rentals — Capture Emails Automatically